SLO Recovery Center needed more than a brand refresh—they needed a clear identity as a trusted provider of dual diagnosis, drug, and alcohol treatment. We built a new website optimized for conversions, refined their messaging to reflect their compassionate approach, and secured LegitScript certification to ensure compliance for Google Ads. To enhance credibility, we moved away from generic stock imagery, producing a professional photoshoot and brand video that authentically captured their mission of healing and transformation.

Connecting with those in need required a multi-channel approach. We launched a targeted PPC campaign, scaling the budget strategically while optimizing for ROI. Simultaneously, a robust SEO strategy strengthened their search visibility, ensuring that individuals seeking treatment could find them at the right moment. Through email campaigns, editorial placements, and ongoing content development, we provided valuable education while positioning SLO Recovery Center as a trusted leader in addiction and dual diagnosis treatment.

EXPANDING THEIR REACH, RESTORING HOPE

Beyond digital, we reinforced their brand presence in tangible ways. From print collateral and display booth materials to monument signage, we ensured SLO Recovery Center was a visible force within their community. Our social media management, strategic ad placements, and Google assets optimization sustained a steady flow of inquiries, while analytics and call tracking provided data-driven insights for continual improvement. Every piece of the strategy worked together to create a brand that doesn’t just grow—it helps more people find the path to lasting recovery.

Our partnership drove significant growth, transforming SLO Recovery Center from a sober living provider into a fully integrated dual diagnosis, drug, and alcohol treatment facility. This evolution not only solidified their market position but also led to their acquisition by a larger organization. Recognizing the strength of the brand, marketing strategy, and operational framework we built, the new owners chose to retain our services, understanding the critical role we played in maintaining a steady client flow and a strong market presence. By providing a seamless, high-impact marketing strategy with minimal reliance on their internal team, we allowed leadership to focus on expanding and optimizing other areas of the business.

Working with Eric, Bianca and Cecilia has been above and beyond what our business good have hoped for. They have increased our leads resulting in admissions coming through our doors. Thank you Verum for your ongoing support and help! I highly recommend this company!