Case Study: Reform Fitness

I can not recommend Verum enough for your business’s website or marketing needs. I have been a client of Verum for a little over 3 years now, and they have made marketing for my small business a breeze. As business owners, we wear many hats, and marketing is always the most stressful, in my opinion. Verum takes the stress out of it, from web development and the creation of a beautiful website that speaks to my clientele. To run my email marketing, I paid ads for Google and Instagram.

It has made growing a small business easier. The team at Verum feels like family. Not only do they get to know your brand as if it’s their own, but every marketing/strategy call is so much fun. It doesn’t feel like corporate; that’s what I enjoy the most. It’s refreshing getting on brand strategy calls and being able to feel at ease. Their turnaround time on web development and marketing campaigns is so quick. I wish I could provide 10 stars. Thank you, Verum!

- Sam Wallace - Owner

A Brand Built for Growth

Reform Fitness, known for empowering clients with personalized fitness coaching, had built a loyal following through its expertise and results-driven programs. As the team expanded to include more trainers, the brand needed a refresh to better reflect its collective approach and the transformational results it delivers every day.

The website, while functional, lacked the modern design and streamlined user experience needed to engage todayโ€™s audience. Reform Fitness was ready for a transformationโ€”one that would elevate its digital presence while honoring its mission of creating lasting change for every client.

A Complete Refresh

We started by reimagining the Reform Fitness brand. A sleek, modern logo was designed to embody the brandโ€™s strength and adaptability. The updated branding unified their visual identity across platforms, making it instantly recognizable and reflective of their growth.

Revamping the Digital Experience

The website was completely overhauled with a focus on usability and engagement. Key updates included:

  • A clean, modern design that highlights the expertise of the team.
  • Intuitive navigation for effortless browsing of programs and coaching options.
  • A seamless booking process, optimized for both mobile and desktop.
  • Success stories and engaging content to inspire confidence and connection.

These updates created a digital presence that not only looks great but drives action and supports the client journey.

A Brand Ready to Inspire Transformation

Reform Fitness now has a polished brand and website that reflects its mission of transformation. The refreshed logo and elevated digital experience provide the perfect foundation for continued growth, empowering men and women to achieve sustainable fitness and lifestyle changes.

For us, this wasnโ€™t just about creating a new lookโ€”it was about helping Reform Fitness shine as a leader in their space, inspiring clients with a brand that matches the impact they deliver every day.

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